Dogfooding, or, “eating your own dog food” is
typically what happens when a company uses the products that it makes.
Dogfooding in the context of marketing and communications, especially insofar
as social media is concerned, is when an organization takes the time to leverage
new age marketing technology to develop community, drive awareness and enhance
the culture of its own organization before, as I always say to my audiences,
“inflicting new media on their customers”.
So what, you say? Well, you may already know that digital and
emerging media is outsourced far less than any other type of marketing
activity. The reason is that any social media effort needs to be piloted by a
true steward of the brand. The steward is someone who gets the convergence of
the personal nature of social media and the cultural imperative for
organizations who decide to truly engage with their stakeholders. That steward,
and not the outside expert, needs to be steeped in the dog food that the
organization is going to be shoveling out…
By dogfooding your digital and integrated marketing efforts,
you not only become familiar with the tools and technology, but realize the
desired effect of becoming a more approachable and conversational culture that
drives business growth in the age of conversational marketing.
One caveat: You’re not the audience. Always keep your
customer in mind. Dismissing something prematurely because it doesn’t work for
you internally could just be a case of dogfooding myopia!
Are you dogfooding your marketing? Even if social media or
geo-marketing efforts or that cool app you want to develop are far off, you
need to be acclimating your organization today to embrace the challenges of
Have you ever been to a vendor that requires you to pay in cash, when all you have is a credit card? If you make a lot of purchases with your credit card, then you probably run into this scenario all of the time. Fortunately, there are alternative funding options for those who use credit cards. This alternative option is a cash advance.
What Is a Cash Advance?
Cash advances are simplyshort-term loans that you receive from your credit card company. You can use your credit card to withdraw money for purchases at an ATM. A cash advance Bordentown NJ banks provide offer you flexibility when it comes to your purchase. If you are someone who uses credit cards more often than cash, then you might find yourself in a dilemma if you frequent a store that requires cash.
What Are the Benefits of a Cash Advance?
There are a lot of different benefits from cash advances. The first is that you have access to money quickly and easily. If your credit card has a pin, then you can use an ATM to receive a lump sum of cash as soon as you need it. In addition, you are able to use the money however you want to. Whether you are purchasing necessities for your household or paying for an event, you can use the money in any way that you see fit.
A lot of people utilize credit cards more often than a debit card or cash. When you use predominately credit for all of your purchases, you may find that some places do not allow you to use credit cards. Some stores may take only cash and others ban credit entirely. In these situations, it helps to have a credit card that can offer a cash advance.…
Choosing the paint that suits each room of your living space is difficult. With so many options available, picking a paint color can be a daunting task, but it doesn’t have to be. With a few simple tricks, you can find the right paint in no time and leave the rest to professional painters NYC.
Match the Decor
A simple and easy way to find a paint that will complement your
living space is to use your decor as a starting point. Look for a
decoration or piece of furniture in each room that stands out the most,
and choose a color that fits with it. For example, if you have a living
room with maroon chairs, you could accomplish a bold look by painting
your walls maroon as well.
If subtle is more your style, you could complement the brown tones in maroon with beige paint. The same colors would work for wood furniture too! Don’t worry. If this isn’t your forte, professional painters can help you find what paint will match your decor well.
Stick With a Theme
For those who love to be creative and play around with interior design, using a theme can be a fun way to decide on a color to paint your walls. A common theme seen in houses is the beach, using blue and tan paints. Get inspired by the colors associated with your theme.
Choose Your Favorite
If you are still struggling with finding a paint that suits your
needs, pick out a can of your favorite color. The most important part of
any interior design is making sure you like it, and the same goes for
paint. You want to paint your walls a color you will love seeing every
time you walk in the room. In that case, …
SEO and internet marketing can be complicated and
frustrating. Search engines algorithms keep changing and it can be uphill
struggle to keep up with them. However, search engines improve their formulas
in order to bring the most relevant results and the highest quality pages for
their readers. They are working to penalize websites with low quality which
only seek to get high traffic without any concern about the quality of their
Although search engines keep changing their algorithms,
there is something you can do to have a good ranking websites or web pages. You
need to have many high quality content in your websites. This method will
ensure that although your pages or websites might not be on the front page of
the search result, they will not end up on the last or even dropped from the
result altogether. This also means that you will have quality traffic, people
that come to your websites and stay because they found what they are looking
for instead of clicking away from your sites as fast as they can.
There are many websites out there that try to market their
services and products. You should make your websites more appealing to your
customers. You need to have many viewers not merely to get traffic, but also to
get sales from it. Some people do not like blatant promotions and some might
not need your products and services at the moment. This is where high quality
content comes in, to draw people who might be swayed to make purchase from you
in the future.
High quality content means that the articles or text on your
website is informative and engaging to your readers. Your articles should flow
naturally, instead of stuffed with keywords to trick the search engines. Web